Customer reviews

Real customer feedback

From coffee and tea drinkers who use it daily and from people stocking up on a spare.
Niacinamide Whitening Toothpaste for Fresh Breath
Niacinamide formulaWorks on surface stainsCool mint freshness100g generous tube

Real customer feedback

From coffee and tea drinkers who use it daily and from people stocking up on a spare.

4.7

Based on 22 reviews

5 star 15
4 star 7
3 star 0
2 star 0
1 star 0
Review summary

Customers describe this as a fresh mint toothpaste that works neatly into a normal routine, with the cool mint and lingering freshness drawing the most comments. Coffee and tea drinkers say it works on surface stains with everyday brushing rather than a separate kit, and many like that the generous tube and three year shelf life let them keep a spare. Reviewers note the lather reaches the back teeth and rinses clean. Several picked up a two or three tube set to restock less often.

Marit H.Verified Purchase

Mint that actually lingers

I drink a lot of tea so I wanted something for the staining. What sold me though is the mint. It is cool and clean and lasts well past brushing, my mouth feels fresh through the morning. Works straight into my normal routine.

Recommends this productVerified Buyer
Store reply

So glad the mint freshness is carrying through your morning, Marit. Thanks for the lovely note.

Lasse V.Verified Purchase

Good for a coffee habit

Two or three coffees a day catches up with you. This works on the surface stains as part of the normal brush so I skip faffing with a separate kit. Nice mint lather that gets to the back teeth and rinses clean. Pleased with it.

Recommends this productVerified Buyer
Dorthe N.Verified Purchase

Fresh and easy to use

Slots into the routine easily, apply to a damp brush twice a day and that is it. The mint is the standout, really fresh. I keep my expectations sensible on whitening but it does work on the everyday stains and the breath is great.

Recommends this productVerified Buyer
Roald P.Verified Purchase

Tube lasts ages

The tube is generous and a little goes a long way so it has lasted weeks already. Bought a spare too since the shelf life is long. The mint is clean and the foam reaches everywhere. Simple swap from my old paste and a good one.

Recommends this productVerified Buyer
Store reply

Great to hear a tube is going the distance for you, Roald. Keeping a spare is exactly the idea.

Ingrid F.Verified Purchase

Breath stays fresh

The thing I notice most is how fresh my breath stays after brushing. The mint really does linger. It cleans well, the lather is nice and full, and it rinses away clean and leaves zero film. I bought it mainly for stains but the freshness is the win.

Recommends this productVerified Buyer
Bram K.Verified Purchase

Works on everyday stains

I am a tea and red wine drinker so my teeth pick up colour. Using this every day seems to keep on top of the surface staining better than my last paste. Steady rather than flashy, and the mint is genuinely good. Will repurchase.

Recommends this productVerified Buyer
Sanne D.Verified Purchase

Lovely clean feel

My teeth feel properly clean after brushing with this, that smooth squeaky feel. The mint is cool without being harsh. It reaches the back teeth nicely and the freshness lasts. Happy I switched, and the tube is a good size for the price.

Recommends this productVerified Buyer
Henrik L.Verified Purchase

Mint without the burn

Some mint pastes are too sharp for me but this one is cool and fresh without the burn. Cleans well, lather reaches everywhere, and the breath stays fresh a long time. Bought it for the niacinamide and stayed for the mint. Recommend.

Recommends this productVerified Buyer
Store reply

That balance of cool and fresh is what we were after, Henrik. Thanks for the kind words.

Pernille A.Verified Purchase

Solid everyday paste

Does what a good toothpaste should and a bit more on the stains. I use it morning and night and the routine feels the same, just fresher. The mint lingers and a strip on a damp brush foams up plenty. Knocked a star only on packaging.

Recommends this productVerified Buyer
Joren B.Verified Purchase

Keeps coffee stains in check

Big coffee drinker here. Since using this twice a day my teeth are staying clear of the dull yellow they used to pick up between cleanings. The mint is excellent and lasts. Easy swap, zero learning curve, just a fresher mouth and steadier upkeep.

Recommends this productVerified Buyer